Book Summary: Inbound Marketing – Written by Brian Halligan and Dharmesh Shah
Running a business with long sales cycles can be very frustrating. It’s a lot of fun dealing with cold calls, traditional prospecting, and complaining salespeople. If you manage or work for an office equipment, high-tech, or other business-to-business sales organization, then this book is for you. Why is this important to me? I always want to ask this question as […]
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