Digital Marketing

Top Picks: Video Marketing Software Review

In addition to having a huge impact on your audience, video marketing software can also help improve your website’s search engine rankings. One of the metrics search engines use to measure the quality of a website is content. A website that has both text and other media, such as unique videos, shows the site’s commitment to providing quality information and helps improve rankings over time. Also, the video software automates the distribution and posting of your videos on different video sites like YouTube, thus generating backlinks to your website. Quality backlinks are another factor search engines use to rank a site and video marketing software helps you achieve this.

There are various video marketing software packages available, so I have selected some of the most popular and widely used ones for review.

EasyVideoSuite it is well designed and is used by some of the biggest names in online marketing. It is designed to work with PayPal, MailChimp, ClickBank, AWeber, WordPress, Optimize Press, etc. Some of its most popular features are:

  • Basic video recording from the screen or via webcam.
  • Ability to add ‘Buy Now’ and other call to action buttons.
  • Creation of timed events around the video to captivate your audience.
  • SEO functions.
  • Security.
  • Video conversion.
  • Advanced video marketing statistics.
  • Split tests and much more.

professional video curation helps you create and rotate videos using text and selected videos. Video Curation Pro optimizes and uploads videos to websites like YouTube and helps rank them. The best thing about this system is that it is fully automated. You don’t have to do any work! This software works by getting images from your hard drive, Instagram, Pinterest, etc., and using them to create a video. You can edit the quality of the images and sound, and add or remove what you want.

the traffic player is a marketing software and WordPress plugin that works by creating customizable skins and support systems. It is extremely easy to use, ideal for beginners, and a great tool to instantly style your video. Its functionality includes:

  • More than 20 premium video skins.
  • Widget support.
  • Amazon direct link3.
  • Mobile URL format support.
  • HTML5 support.
  • Viral social buttons.

verbix it’s about taking video marketing and making it more effective in generating real leads. Many marketers mistakenly think that an informative video is more effective than an informative text. That is not always the case. Videos can be downright boring. Viewbix software embeds lead generation tools and interactive apps into your video that get your audience to engage with you and take action.

Tube Tool Box it is specific to YouTube and one of the best YouTube marketing software available. It is particularly good for improving the popularity of your channel. Some of the features of Tube Toolbox are:

  • Automated friend requests.
  • Message and video.
  • Audience orientation.
  • Collection of features.

Best of all, Tube Toolbox is always compliant with YouTube’s terms of service, so you can rest assured that YouTube will accept your videos.

The last video marketing software we will review is SociVidz. SociVidz is a new software released in 2014 that is one of the most affordable video syndication services and is much cheaper than the options mentioned above. However, despite its low cost; it has many more features than the other reviewed software. As a result, SociVidz is considered an up-and-coming video syndication powerhouse by Internet marketers.

Here is a list of some of the features that SociVidz offers:

  • Add soundtracks, voiceovers, intro clips, transitions, zoom/pan effects +++
  • Edit, manipulate, split videos and make various audio and video changes
  • Video keyword research
  • Video competition looks at research
  • Google and YouTube video ranking analysis
  • Upload videos to various video upload sites
  • Get social signals, embed and share from multiple social networking sites
  • Create authority link wheels
  • Get YouTube video views, likes, comments and subscribers (mass marketing)
  • Search and download creative common images and videos
  • Multi-thread, light weight and fast
  • And much more

Syndicating videos is an extremely effective way to dramatically improve the reach of your brand or business and improve the number of people who know about your existence. However, it is critical that you do not use these syndication services to spam your business or online products. If misused, you can risk making your business look suspicious and unprofessional. You can also risk a search engine penalty if you use questionable SEO tactics when submitting your videos, such as keyword stuffing and other metadata.

In summary, there are many video marketing software packages available and the above are just a sample of the most popular ones. As you can see, video marketing is a very valuable tool for internet marketers. They simplify the process, add important features that improve your online marketing, automate much of the process, and most importantly, improve your ability to increase your search engine rankings, grow your brand, advertise your product, and increase your success as an internet marketer.

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