Business

6 tips to consider before buying a domain name

If you’re buying a domain name, keep in mind that it’s not just a website address. It acts as the brand of a business. Before you buy one, make sure you do your homework and choose a name that can meet the needs of your customers and clients. To make your choice easier, here are 10 tips.

1. Check the websites of your competitors

First of all, you should check the brands of your competitors’ websites and blogs. Make sure you choose a name that is relevant to your business. For example, if you sell bicycles or bicycles, the domain must have the term bicycle or bicycle.

Also, you need to use a tool to find out if the desired name is available. If it is not available, you can make small changes to the name as you like.

2. Choose something that is easy to write and remember

It is important to choose a web address that is easy to type, pronounce and remember. Therefore, the domain name must not contain strange spellings, hyphens or numbers. If people can’t spell a name by the time they hear it, it’s considered a difficult domain name. For example, the term “katz4life” is harder to remember than the term “catsrock”.

Likewise, it’s best to avoid words that are spelled similarly, such as ambient and ambient.

3. Choose a shorter name

Be sure to choose a domain name that your customers can easily remember. Therefore, it is better to go for something short. If the domain name has more than one word, people will need to consider all the words. Although it’s hard to come up with a one-word name that hasn’t already been taken, you can find one with a few minutes of searching.

4. Consider new extensions

Today, the average length of a business (.com) domain name is 15 characters or so. That’s a lot of characters, even if they’re broken up into multiple words. During the last two decades, the number of domain extensions has increased. Now, we have about 300 extensions.

You don’t have to opt for a .com extension. If you are looking for a different extension, you can buy a domain that is easy to remember.

5. Check social media platforms

Before you get your desired domain name, make sure it is available to be used for your social media accounts as an identifier. Having the same social media handle and domain name is a great idea for your brand promotion. Aside from this, it will make it easier for visitors to get to know your brand on social networking sites.

6. Avoid trademarks

Make sure your domain name does not include any trademarks. For example, you may not include the word “Nike” or “Facebook” in your desired domain name. Doing so will get you in trouble and you may be sued by these companies.

In short, we suggest you consider these 6 tips before choosing your desired domain name. We hope that these tips will help you make the best decision.

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